UPDATE: Right here’s the total model of the advert, additionally that includes cameos from Montell Jordan (‘This Is How We Do It’), Donna Lewis (‘I Love You All the time Without end’), Kelis (‘Milkshake’), Ylvis (‘What Does The Fox Say’) and Haddaway.
Earlier story (Feb 2):
Diddy is teaming up with Uber for its third consecutive 12 months airing throughout the business run at Tremendous Bowl later this month.
The aim of the brand new marketing campaign is a conventional promoting phenomena, and this 12 months’s artistic concentrates on Uber One, a membership that offers advantages and financial savings on journeys, deliveries, groceries, and extra. Diddy performs a tough hitting music government who solely communicates by means of his workers that he “doesn’t do jingles.”
Once they lastly resolve to do hits as an alternative of simply jingles, it adjustments the temper. “Meet me on the studio,” Diddy lastly says, cracking a smile. Watch it beneath.
“As the one international firm that helps you go wherever and get something, our membership program is the easiest way to avoid wasting,” Danielle Hawley, World Govt Artistic Director, defined in a press launch. “We wish individuals to keep in mind that, so for this 12 months’s Tremendous Bowl advert, we got down to assist everybody get Uber One caught of their heads — and what higher method to do this than with a success music?”
