Kai has helped 36 of our artists attain over 600,000 new listeners!
Hometown: Brighton, United Kingdom
High Genres: slowed & reverb / dance pop
Favourite Artist: xxxtentacion & playboi carti
Favourite Passion: Thrifting / Style
1) How did you get into curating playlists?
I’ve all the time had a giant affect in music from a younger age with my uncle Chad Jackson who’s a DMC world champion DJ who helped my discover creativity inside music & all the time supported my curiosity within the trade. I began out creating random songs & noise on daw’s like motive & logic as a baby which lead me into creating my first youtube channel the place i would learnt the right way to produce instrumental variations of well-liked music. Since then over the span of the next 10 years i would gone from studying manufacturing to being a supervisor of a number of profitable artists, creating my very own alias, curating music as one of many pioneers within the YouTube music scene & to the place I’m immediately. My ardour for music stems from my inspiration but in addition the way in which it permits myself & others to precise ourselves, I imagine in music remedy & all the time serving to others so it is allowed me to share one thing I worth loads for my very own well being however to additionally join a whole lot of 1000’s of individuals & hopefully assist them too.
2) What’s the story behind your best playlist?
One in all my most up-to-date initiatives on YouTube I started round in 2020 was a now extra well-liked recognized edit of audio generally known as “slowed + reverb”, i would seen the impression this had in the neighborhood & how so many individuals related to it on a extra emotional stage in comparison with regular. Sadly resulting from private causes I wasn’t in a position to proceed this channel on myself & left it within the palms of a good friend in 2021 but it surely had shortly grown to nearly 700,000 subscribers in that point. I knew the impression it had in the neighborhood & the way it helped & I did not need to depart that behind so afterward curated a playlist on Spotify in the identical side. By this time a whole lot of artists have been releasing their very own edits on their songs & many artists took to creating covers of their favorite songs & recreating the identical enhancing fashion which allowed me to curate & share extra music on this fashion on Spotify.
3) What’s your major methodology for locating new music?
I really feel like discovering new music could be very troublesome now, with most new music being found by means of AI generated playlists or trending music through TikTok it is onerous to search out rising artists. As somebody who’s been within the trade so lengthy I uncover a whole lot of new artists by means of phrase of mouth & strategies from different associates, labels or managers. TikTok has allowed a whole lot of artists to be found but it surely’s definitely troublesome for different artists to get heard amongst all this.
4) What makes an artist or music stand out?
As my ardour for me is predominantly based mostly round music remedy I desire a music to actually join with me. I would like to have the ability to hear the eagerness & emotion an artist has put into that file & for it to resonate with me when i am listening. Whether or not that be inside the manufacturing, writing or topline I would like to have the ability to really feel that keenness myself & really feel these goosebumps listening to it.
5) How do you determine in your playlist order and size?
It may well fluctuate however extra not too long ago i’ve adopted a shorter fashion playlist size, I used to go by the trade normal of 100 however from a consumer perspective felt like that might be too lengthy so decreased it to round 60 – 80 songs. I’ve seen extra success since this transformation & assume it is extra approachable than a playlist with say 500 songs which could possibly be extra daunting & have much more music that individuals aren’t truly fascinated with listening to. I like my playlists to inform extra of a narrative, for instance my Summer time Songs playlist represents the beginning, center & finish of an evening & could be listened to to be able to resemble that narrative.
6) Favourite artist you’ve found on Playlist Push?
Child Travis for positive, truly being one in every of my favourite rising artists for the previous few years. I initially found his covers on YouTube & continued to find extra of his music by means of Playlist Push when he began to launch his personal music. I’ve truly since labored personally with him & his supervisor to assist extra folks found his music & solely want the very best for him sooner or later!
7) What suggestions do you might have for rising playlists?
It may be as onerous for somebody to find your playlist now as it’s discovering new music with the massive quantity of saturation. I imagine in case you can actually join with somebody on an emotional stage & nearly have a persona behind your playlist you may succeed a lot better. Key phrases are the largest a part of Spotify search engine optimisation so utilizing these large search phrases is essential however make it distinctive to you & stand out from the remainder of folks doing the identical factor. Placing your playlist in entrance of latest folks is the following step so phrase of mouth & plugging your playlist on social media by means of platforms like Instagram, Tiktok, Snapchat & probably even Twitter is an effective way to get that preliminary leverage, bear in mind to be artistic!
8) How has utilizing TikTok impacted your playlist development?
I’ve managed to develop a big viewers on TikTok myself the final 12 months & being a musically pushed app it is allowed me to place my playlist in entrance of many individuals sharing the identical style in music & have curated a number of playlists across the fashion of audios I take advantage of in my very own movies.
i put the playlist in my b!o
♬ authentic sound – Sp3d._.s0ngz
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