WEi’s music has gone by means of a number of iterations since their 2020 debut. Now, it appears they’ve entered a stage the place their company has given up on crafting a singular identification. The group has all the time struggled on this regard. Regardless of a stacked line-up of expertise and pre-debut notoriety, none of their title tracks really feel distinctive to them. They’re boy-group-by-the-numbers, like these “idea” songs that used to characteristic closely in Produce 101.
With Spray, the fellows have embraced the shouty bombast favored by standard teams like ATEEZ and NCT. It’s not an terrible instance of the fashion. Hints of melody pop up right here and there and the group performs the fabric properly. However, it’s a faceless comeback. With out the accompanying visuals (heck, even with the accompanying visuals!) you may’ve satisfied me this was delivered by any variety of completely different teams. From the lurching instrumental to the sneering affectations, we’ve heard Spray extra occasions than I can depend.
On the plus facet, I recognize the music’s consistency. It is probably not revolutionary, however Spray sticks to its weapons. I anticipated to listen to jarring tempo shifts aplenty, however the association stays centered on its (barely leaden) beat. A spark of curiosity emerges throughout the bridge and elements of the second verse and refrain, when a neat little synth line paints over the rhythm to briefly break away from the claustrophobic sound. Extra thrives like this might have helped distinguish the monitor from its many friends. With out that idiosyncratic imaginative and prescient, Spray turns into fairly forgettable.